ALTA IT SERVICES LLC

ALTA IT Services LLC Empowers Racers with Cutting-Edge Slick Drag Tires

PITTSBURGH, PA – October 26, 2023 – ALTA IT Services LLC, a leading provider of innovative technology solutions based in Pittsburgh, Pennsylvania, is making waves in the motorsports world. While traditionally focused on IT infrastructure, cloud services, and cybersecurity for businesses, ALTA has quietly been developing and now launches a high-performance line of slick drag tires, designed to give racers a competitive edge. This surprising venture into automotive performance underscores ALTA's commitment to problem-solving and leveraging its engineering expertise in unexpected areas. You might be asking, “What's an IT company doing making tires?” Well, ALTA’s President, David Miller, explains, "We're a company built on tackling complex challenges. Our team excels at analyzing data, optimizing performance, and building robust systems. We realized those skills translated surprisingly well to tire design. We started as a passion project, applying our analytical approach to understand the physics of drag racing and what it takes to maximize traction." Digging Deeper: The Science Behind the Slick ALTA IT Services’ slick drag tires aren’t just slapped together. It’s a product of months of rigorous research, testing, and iterative design. The company’s engineers, applying their experience in data analytics and materials science, focused on three key areas: compound, construction, and sidewall technology. “We looked at thousands of data points from existing tire compounds and racing conditions,” says lead engineer, Sarah Chen. “We analyzed everything from rubber composition to tire pressure and temperature to determine the optimal mix for maximizing grip on prepared drag racing surfaces. We weren't aiming for a ‘one-size-fits-all’ tire; we wanted to engineer performance.” The resulting tire features a custom-formulated rubber compound, developed in collaboration with leading polymer chemists. This compound isn’t a secret recipe; it's built on a deep understanding of molecular interactions and how they affect friction. The goal? To create a tire that “bites” into the track surface, providing instant and sustained grip. Construction That Matters Beyond the compound, the tire's construction is equally crucial. ALTA’s tires utilize a multi-ply carcass design, providing both strength and flexibility. The plies are strategically layered and angled to optimize load distribution and minimize tire flex under extreme acceleration. “We didn’t want a tire that ballooned under load or lost its shape,” explains Chen. “We wanted a tire that remained stable and predictable, even under the immense forces of a drag racing launch.” ALTA’s engineers also incorporated a reinforced bead design to prevent bead slippage, a common problem with high-performance tires. This ensures that the tire remains securely mounted on the wheel, even under extreme stress. Sidewall Tech for Stability & Control The sidewall of a drag tire isn’t just there to hold the tire together; it plays a vital role in handling and stability. ALTA's tires feature a unique sidewall construction, designed to minimize sidewall flex and maximize lateral stability. “We wanted to reduce sidewall ‘roll,’ which can cause the car to wander or lose control,” says Miller. “Our sidewall technology helps to keep the tire planted and predictable, even during aggressive steering inputs.” The sidewall also incorporates a heat shield layer, protecting the tire from excessive heat buildup, which can degrade the rubber and reduce performance. What Makes ALTA Tires Different? The drag racing tire market is crowded, but ALTA IT Services believes its tires offer several key advantages: Data-Driven Design: Unlike many tires designed through trial and error, ALTA’s tires are based on rigorous data analysis and scientific principles. Custom Compound: The custom rubber compound is optimized for maximum grip on prepared drag racing surfaces. Robust Construction: The multi-ply carcass and reinforced bead design provide exceptional strength and durability. Enhanced Stability: The unique sidewall technology minimizes sidewall flex and maximizes lateral stability. Focus on Consistency: ALTA's manufacturing process is focused on tight tolerances, ensuring that every tire delivers consistent performance. Testing & Early Results ALTA IT Services has been quietly testing its slick drag tires with a select group of racers over the past several months. The initial results have been promising. Racers have reported improved 60-foot times, faster ETs, and increased consistency. “We’ve seen significant improvements in both acceleration and handling,” says veteran drag racer, Mark Johnson, who has been testing the tires. “These tires just grip and go. They've really helped me to shave off some valuable tenths.” Availability & Future Plans ALTA IT Services’ slick drag tires are available now through the company’s website ([fictional website address - altaitservices.com/dragtires]) and select drag racing retailers. The tires are currently available in a limited range of sizes to fit most popular drag racing applications. The company plans to expand its product line in the future, offering a wider range of sizes and compounds to meet the needs of different racers. They are also exploring the development of tires for other motorsports applications, such as road racing and circle track racing. "This is a natural extension of our problem-solving mindset,” says Miller. “We’re engineers at heart, and we love a good challenge. We see a lot of potential in the motorsports world, and we’re excited to be a part of it." About ALTA IT Services LLC: ALTA IT Services LLC, located at 210 Sixth Avenue, Suite 3100, Pittsburgh, PA, 15222, United States (252-756-2874), is a leading provider of IT infrastructure, cloud services, cybersecurity solutions, and now, high-performance drag racing tires. The company is committed to innovation, quality, and customer satisfaction. ALTA's unlikely entry into the tire market is proof of their dedication to applying engineering principles to solve complex problems, even outside of traditional IT.

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